Startale is expanding beyond blockchain infrastructure into a broader on-chain finance platform.
At WebX 2026 in Tokyo, the company announced two new products aimed at accelerating blockchain adoption on both sides of the market. Startale On-Chain Finance Kit (OFK)a software suite that helps financial institutions launch regulated on-chain financial services, Startale Card is a self-custodial Visa card that allows consumers to use assets held on the Sony-backed Layer 2 network Soneium anywhere Visa is accepted.
Together, these announcements mark Startail’s latest efforts to bridge traditional finance with blockchain-based payments, assets, and financial services.
Supporting financial institutions’ on-chain migration
As financial institutions move beyond blockchain experimentation and toward production deployment, many still face the challenge of building a compliant digital asset infrastructure.
Startail believes much of that work has already been completed.
The company has spent years building blockchain infrastructure across stablecoins, institutional trading, tokenization, privacy, and payments through projects such as Soneium, JPYSC, Strium, and Startale App.
That experience is now packaged Startale On-Chain Finance Kit (OFK)This allows financial institutions to deploy modular infrastructure rather than building core blockchain functionality from scratch.
Modular platform includes:
Startale plans to further extend OFK with tokenization infrastructure and custody wallet APIs to provide financial institutions with additional tools to build regulated digital asset products.
“Financial institutions are no longer asking whether on-chain finance will be part of the future financial system, but how to participate.” Sota WatanabeStartail Group CEO.
“OFK represents the experience, infrastructure and expertise we have built over many years of working with companies and institutions. Our goal is to help organizations move faster, reduce complexity and unlock new opportunities in the on-chain economy.”
Turn your Startale app into a financial super app
In addition to our institutional services, we also introduced Startale. star tale carda self-custodial Visa card that connects digital assets to everyday spending.
build on soneumdeveloped with Sony Group, Ethereum Layer 2, this card allows users to spend eligible on-chain assets on and above 150 million merchants worldwide Anywhere a visa is accepted.
Unlike many crypto cards that require assets to be transferred to a custodial account before they can be used, the Startale Card allows eligible holdings to continue generating income until they are used for payment. Users also receive cashback USDSCStartale’s USD stablecoin.
This launch marks the next evolution. Startail appalready combines asset management, trading, rewards and mini-apps into a single platform. A future update will introduce income-generating safes, allowing users to earn passive income while maintaining access to the same assets with daily purchases.
“We have always believed that on-chain technology should improve, not complicate, the daily financial experience,” Watanabe said.
“Startale Card evolves the Startale app into a platform where users can seamlessly manage, grow and spend their wealth. This is a major milestone in our vision to become an app that is more than money.”
Building both sides of the on-chain economy
The simultaneous launch of OFK and Startale Card highlights Startale’s strategy to serve both institutional finance and retail users through a single ecosystem.
While OFK provides banks, enterprises, and financial institutions with the necessary infrastructure to launch blockchain products faster, Startale Card focuses on bringing utility to consumers by making digital assets easier to use in their daily lives.
The Startale Card waiting list is published via the Startale app prior to general availability.
With infrastructure spanning stablecoins, tokenization, blockchain payments, payments, and consumer finance, Startail aims to be one of the companies building the rails that connect traditional financial systems with next-generation on-chain services.

