Keynote
- The Ton Foundation has hired Ex-Nike and Apple executive Gerardo Carucci as new CMOs.
- Carucci aims to unify brand, growth and community strategies surrounding Ton’s The Telegram-Native advantage.
- Toncoins integrate in a descending triangle with a bearish risk towards $2. .
Toncoin (TON) has gained momentum over the last 24 hours, with trading volume rising by over 4.5% with a 20% surge, potentially placing itself as the next big crypto.
This is because Rally announced the addition of a well-known leadership aimed at strengthening the presence of global brands. According to a press release, Gerald Carcci was appointed Chief Marketing Officer (CMO) and was immediately enabled.
Carucci oversees global brand strategy, creative direction and community growth, and oversees Ton’s position as Telegram’s financial and creative backbone.
With experience with Apple and Nike, Carucci brings strong expertise in brand storytelling and marketing innovation. At Apple, he displayed product launches as cultural events, including the opening of Apple Park and the Steve Jobs Theater.
At Nike, he ran a groundbreaking FIFA World Cup and Olympic campaign, redefineing digital consumer engagement.
Carucci described Ton as a platform that intersects community, commerce and culture, presenting opportunities for global impact.
Pavel Durov’s philosophy and the evolution of Ton
Telegram founder Pavel Durov has long advocated for economic freedom through decentralized technology. An early investment in Bitcoin allowed him to maintain his personal expenses, but Telegram itself remained unprofitable.
Durov continues to believe in Bitcoin as the ultimate storage of value, predicting a rise to $1 million. He backed up Ton as a scalable blockchain that can serve hundreds of millions of telegram users through Shardchain technology.
Originally launched between 2018 and 2019, Ton faced regulatory hurdles in the US, but has since revived as an open network.
Today, it maintains the heart of Doloff’s vision of integrating blockchain into everyday digital life, using the volume of daily NFT transactions within Telegram.
Tonne Price Outlook: Bullish and Bearish Scenario
Based on the weekly chart, Toncoins are integrated within a pattern of descending triangles. The price is currently trading at $2.72 near the lower boundary of the structure, with support of $2.67.
A breakdown below this level could expose TON to downside targets of around $1.80-2.00, reconsidering previous demand zones. The RSI is located at 38.94, indicating weak purchasing pressure, but the MACD remains slightly negative.
Weekly price action within the Downward Triangle | Source: TradingView
Meanwhile, if Ton can outweigh the downward trend resistance, it could lead to a bullish reversal. The upward goal for that scenario is around $5, and there is a potential move towards $8 if the addition of a new executive is successful.
Disclaimer: Coinspeaker is committed to providing fair and transparent reporting. This article is intended to provide accurate and timely information, but should not be considered financial or investment advice. Market conditions can change quickly, so we recommend that you review your information yourself and consult with an expert before making a decision based on this content.
