Strategy is expanding its Bitcoin-led growth model with a bold new euro-denominated preferred stock issuance that blends traditional finance with digital assets, while increasing capital reserves, increasing yield potential for investors and deepening exposure to cryptocurrencies.
Strategic Plan New Issuance of 10% Series A Stream Preferred Stock Linked to Bitcoin
Investor appetite for hybrid asset-backed securities is increasing as financial institutions blend traditional financial structures with digital asset exposure. Strategy, Inc. (Nasdaq: STRF/STRC/STRK/STRD/MSTR) announced on November 3 that it plans an initial public offering (IPO) of 3.5 million shares of Euro-denominated 10% Series A Perpetual Stream Preferred Stock (STRE) registered under the Securities Act of 1933.
The move reflects Strategy’s continued expansion of its Bitcoin-based capital allocation model, which has established itself as a leader in digital asset integration in corporate finance. The announcement states:
Strategy intends to use the net proceeds from this offering for general corporate purposes, including the acquisition of Bitcoin and working capital.
STRE stock offers a 10% annual dividend paid quarterly starting December 31, 2025. Deferred dividends are subject to compound interest and can grow up to 18% annually. The company retains redemption rights under set conditions, while investors can request a buyback if a “fundamental change” occurs.
Barclays Bank Plc, Morgan Stanley & Co. International Plc, Moelis & Company LLC, SG Americas Securities LLC, TD Securities (USA) LLC, Canaccord Genuity Ltd. and Stonex Financial Inc. are acting as joint book managers. This offering is open only to institutional investors in the European Economic Area and the United Kingdom, and participation by individuals is prohibited.
Strategy Inc. is strengthening its Bitcoin-first strategy and intensifying its accumulation efforts to maintain its advantage as the world’s largest BTC holding company. The company revealed on November 3 that it acquired 397 BTC for approximately $45.6 million during the week ending November 2, at an average price of $114,771 per Bitcoin. Analysts view the simultaneous share issuance and Bitcoin accumulation as a concerted effort to strengthen the company’s capital structure while deepening its exposure to digital assets and further link traditional equity products with crypto market performance.

