ANAHEIM, Calif. — Hilton Anaheim, Orange County’s largest hotel and steps from Disneyland® Resort, is partnering with Dapper Labs and Flow to launch Hilton Anaheim Quest featuring Dapper Labs’ Disney Pinnacle. This is a first-of-its-kind interactive scavenger hunt where guests can unlock exclusive Disney digital collectibles during their stay.
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Fusion of Disney magic and digital innovation
Running from November 1 to November 30, 2025, this limited-time experience transforms Hilton Anaheim into a hybrid world of hospitality and digital magic. Guests can join the quest by scanning QR codes hidden at four touchpoints throughout the hotel to unlock an exclusive Disney Pinnacle Mystery Capsule containing collectible Disney pins available only at Hilton Anaheim.
“This collaboration with Dapper Labs is a pivotal moment for Hilton Anaheim. We are marrying Disney nostalgia with a cutting-edge digital experience that speaks to today’s tech-savvy traveler. This is an exciting way to celebrate our renovation and invite guests to experience the magic in a whole new way.”
Jason Abdullah, Marketing Complex Director, Hilton Anaheim
The treasure hunt coincides with Hilton Anaheim’s multi-million dollar property renovation and marks a bold step in reimagining hotel stays through immersive, technology-enabled experiences. Guests 18 and older can participate by downloading the Disney Pinnacle by Dapper Labs app on iOS or Android and scanning the onsite QR code to instantly redeem merchandise. No need to purchase.
Each completed quest will reward participants with four Disney Pinnacle Mystery Capsules, adding an element of discovery and nostalgia inspired by Disney’s storytelling heritage.
“We are excited to bring Disney Pinnacle by Dapper Lab to life at Hilton Anaheim. This activation will give fans the opportunity to interact with Disney’s digital collectibles in the real world, creating an unforgettable experience that combines innovation, nostalgia and fun.”
Roham Galegozlou, Dapper Labs CEO
In addition to a refreshed dining concept and upgraded interiors, the property creates moments that blend entertainment, technology and hospitality.
Web3 collaboration with hospitality industry leaders
Hilton Anaheim, a Good Neighbor® property at Disneyland® Resort, is Southern California’s largest hotel with 1,574 guest rooms and 150,000 square feet of event space.
Dapper Labs, creator of NBA Top Shot, NFL ALL DAY, and Disney Pinnacle, is a pioneer in blockchain-based consumer collectibles.
Dapper Labs’ blockchain network, Flow, powers millions of transactions each month for major entertainment brands like the NFL, NBA, and Disney.
Together, they are reimagining how storytelling, collectibles, and travel can merge into shared, interactive experiences. More information and clues can be found at promo.disneypinnacle.com/hilton-anaheim-quest.
