PayPal is acquiring Tel Aviv-based Cymbio as part of its effort to provide a one-stop agent commerce tool. This is a platform that helps retailers sell products through AI chatbots.
summary
- Tel Aviv-based Cymbio is a platform that helps retailers sell products through AI chatbots. Conditions are not disclosed.
- PayPal is driving agent commerce, allowing brands to search their catalog on its AI platform.
- Distributors like Abercrombie & Fitch and Fabletics can increase sales and reach more consumers
Terms of the agreement remain undisclosed.
The transaction is expected to close in the first half of 2026.
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PayPal’s tools already support brands like Abercrombie & Fitch and Fabletics on platforms like Perplexity and Microsoft Copilot, and will soon support ChatGPT, Google Gemini, and AI search.
The move is aimed at increasing sales for merchants by making their product catalogs discoverable on AI surfaces.
PayPal partnered with Perplexity last year to allow U.S. users to make instant payments via PayPal or Venmo within the company’s Perplexity Pro chat platform starting this summer.
This integration supports “Agent Commerce,” allowing users to purchase products, book travel, and obtain tickets directly in chat.
PayPal uses tokenized wallets and passkey checkout flows to securely process payments, shipping, tracking, and billing.
The partnership leverages PayPal’s more than 430 million accounts and powerful fraud prevention capabilities to bring seamless conversational commerce to Perplexity’s generative search and discovery platform.
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