Three days after hitting a new all-time high on Monday, the cryptocurrency was trading flat on Thursday morning.
Institutional buying is heating up even though BTC is trading sideways
DDC Enterprise Limited (NYSEAM: DDC) or “DayDayCook” pivoted from its Asian culinary business to become a Bitcoin finance company with a $528 million investment earlier this year. Yesterday, the company announced a $124 million equity funding round to acquire even more Bitcoin. Moral of the story: Despite Bitcoin’s slight pullback from all-time highs, financial institutions remain bullish.
(DDC pivoted from Asian cuisine to Bitcoin earlier this year after at least four consecutive years of losses.)
DDC Chairman and CEO Norma Chu founded the company in 2012 and took it public in November 2023. The company lost money for at least four consecutive years, nearly delisted, and had its shares suspended from trading in April 2025 after the stock price fell 95%. With remarkable tenacity, Mr. Chu managed to weather the storm, chart a new direction for the company, and transform it into a major corporation. Bitcoin Vault The initial purchase amount was relatively small at 21 BTC. DDC currently holds 1,058 BTC, worth over $130 million at current prices, and plans to purchase more Bitcoin.
“This funding round contributes not only capital, but also substantial strategic value and momentum in advancing DDC’s position as a global leader in the institutional Bitcoin space,” Chu said.
Bitcoin treasury companies are not the only financial institutions expressing bullish sentiment. According to Sosovalue.com, Bitcoin exchange-traded funds (ETFs) currently hold approximately $168 billion in assets, nearly 7% of the total BTC market capitalization. BlackRock’s Ishares Bitcoin Trust (IBIT) is currently at 19.th The largest ETF in the US with nearly $100 billion in assets under management. In other words, smart money is betting on Bitcoin regardless of its daily price movements.
Overview of market indicators
At the time of reporting, Bitcoin was up 0.31% at $122,732.44, according to Coinmarketcap. The cryptocurrency continues to rise by 2.18% this week, trading between $121,191.40 and $124,167.09 since yesterday.
(BTC Price/Trading View)
The 24-hour trading volume decreased by 23.73% to $61.13 billion, and the market capitalization increased by 0.11% to $2.44 trillion. At the time of writing, Bitcoin dominance increased by 0.85% to 59.52%.
(BTC Dominance / Trading View)
Total open interest in Bitcoin futures fell 0.91% to $89.73 billion, according to data from Coinglass. Bitcoin liquidations increased to a total of $144.69 million due to the relative balance between short-term and long-term liquidations. Short sellers lost $79.55 million, while long investors lost $65.14 million.
