- Family offices move to public equities and crypto as inflationary pressures continue to change the outlook.
- The rising generation is pushing for Bitcoin adoption high with forecasts focusing on $250,000 before 2026.
The wealth management of the wealth of the world’s wealthiest families is restructuring its portfolio as inflation remains high in the major economies. Many are reducing private equity while adding even more to the open market and digital assets.
According to a Goldman Sachs survey released this year, detached house offices allocated 31% of their portfolio to public stakes in 2025. This is up from 28% in 2023.
Saranison Tragiano, global head of Goldman’s Private Wealth Management Capital Market, said purchases were actively reopening after the market was volatile in April due to tariff disputes.
The family’s office jumped into “liberation day” with two feet, two arms and whole head.
33% of family offices hold codes
The wealth manager points out that investors view cryptocurrency as a necessary part of their portfolio. Many also employ tools designed to improve the performance of their digital assets.
Lu Zijie, head of wealth management at UBS China, noted that a new generation is fostering this interest. He said,
Many second and third generation individuals in the family office are beginning to learn about and participate in cryptocurrencies.
Data from Goldman Sachs shows that 33% of family offices hold cryptocurrency, starting from 26% two years ago. Still, 44% are not interested in this sector. Approximately 70% of participants manage assets over $1 billion, 47% are based in the US, with the rest divided into Asia and EMEA (Europe, Middle East and Africa).
Support policies play a role. In the US, the genius law approved under President Donald Trump has encouraged confidence in the digital market. In Hong Kong, stable laws also contributed to a surge in demand for crypto-related products.
Saad Ahmed, Asia-Pacific Head of Crypto Exchange Gemini, said
Momentum is definitely built, and I think it’s a general maturation feature of asset classes.
Traditional finance is gearing up for a bitcoin push
In August 2025, Bitcoin surges cost over $124,000. Speaking to Anthony Pompliano, Viser predicted, “between this and the end of the year, there will be an increase in allocation to Bitcoin from the traditional financial world. That’s what will happen.” He sees 2026 as a major year of institutional adoption.
A Coinbase and Eipartenon surveys starting in March 2025 showed that 83% of institutional investors are planning to raise their crypto exposure in 2026.
Bitmex co-founder Arthur Hayes warned against chasing quick profits, saying that comparisons with gold and stocks are not accurate. He explained, “We deflate things through Bitcoin. We can’t even see them on the charts.” He added that Bitcoin remains the strongest asset even after adjusting for inflation.
Hayes remains bullish and repeats his previous predictions that Bitcoin could reach $250,000 by the end of 2025. His view, along with research data and fresh influx, suggests that codes are no longer a side bet for wealthy families, but an increase in wealth strategies.
