Franklin Templeton, the $1.69 trillion asset management firm that has been popping up on every corner of the digital asset market this quarter, has launched a new Solana ETF with the ticker SOEZ that quickly made headlines.
The company announced this today, making it clear that they know exactly what they’re trying to do with this name. After all, branding Solana products as “SOEZ” is barely designed to attract attention in a market where Solana has emerged as the most meme-coded large-cap chain in the industry. And it worked immediately.
This was very easy.
The ticker name decider is here at @FTI_US and he’s the one we’re absolutely obsessed with this quarter.
Franklin Solana ETF – $SOEZ now live and exposure to $SOL just got super easy? pic.twitter.com/bBA0YfB2LG
— Franklin Templeton Digital Assets (@FTDA_US) December 3, 2025
The point here is not just that another major company is releasing another SOL vehicle. Solana owns a number of ETFs (BSOL, GSOL, TSOL, FSOL, VSOL, SOLC) listed on the New York Stock Exchange, CBOE, and NASDAQ, and has already amassed $929.7 million in net assets as of December 2nd. Net inflows for the day were $45.77 million, an unusually strong showing for a sector that spent much of late November in uneven motion. cycle.
What has changed now is the presence of Franklin. Fund managers view the Franklin ETF as a fundamental investment, allowing them to move money currently spread across smaller companies.
What does this mean for Solana (SOL)?
Given that the existing SOL products are already hovering near $1 billion in total net worth, even without a big name company like Franklin Templeton, the next logical question is how quickly a Franklin-branded vehicle can rise once the platform starts listing its vehicles and the automatic allocator is turned on.
Meme tickers add a second layer. Retailers respond to anything that feels culturally unique to Solana. If so, SOEZ could become one of the fastest growing ETFs in the second half of 2025.
